When a person is already familiar with your business, they’re more likely to click on your ads, give you their information, or become a customer.

In fact, one study found that when searching for a business, 82% of people clicked on a result from a brand they were familiar with.

So how do you increase brand awareness? Through a strong brand awareness strategy. In this guide, we’re covering all you need to know about brand awareness, including:

  • What brand awareness is

  • Why brand awareness is important

  • 14 brand awareness strategies to try (with examples!)

  • How to measure brand awareness

Download it to start building brand awareness today.

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Your business growth is our goal. 

WordStream by LocaliQ is your go-to source for data and insights in the world of digital marketing. And when your business needs a partner to make your goals a reality, LocaliQ provides the growth marketing platform to help you find, convert and keep customers. We create free thought leadership content to help spark inspiration, so we hope this free State of the Agency report provides just that. Enjoy!

Ready to increase your brand's awareness?